Experience the extraordinary journey of Brew Dog, from humble beginnings to a bold global vision. It all started in 2007 when James Watt and Martin Dickie began brewing craft beers out of passion for brewing and the beer industry.

Founded in Fraserburgh, Northeast Scotland, they set out to disrupt the saturated UK beer market. It was an ambitious goal but one well within reach for them.

Starting by distributing their handmade beers across Scotland in an old van, they became, over the years, the largest independent brewery in the country. 

How did they do it ? By defining a clear differentiation strategy : popularizing  high-alcohol beers.

This bold approach earned them international recognition, including a Gold Medal for Hardcore IPA at the World Beer Cup, and the title of the world’s strongest beer in 2010. Over time, they diversified their range, expanding into premium spirits.

Seduced by the brand’s provocative style and consistent commitment to excellence,  demand rapidly grew, making BrewDog a worldwide key player in the brewing industry.

BrewDog’s drive to always do better led to the creation of the Duo Rum Bottle, a captivating blend that harmonises the essence of Scotland and the Caribbean. Born in Scotland, blended in the Caribbean, this exceptional rum disrupts the market with its innovative approach.

In collaboration with BrewDog Distilling Co., Pattesons helped craft a bespoke glass bottle that embodies vibrancy, contemporaneity, and unmistakable distinction.

Inspired by antique rum glass, the bespoke Duo Rum Bottle was designed to match its audacious content. With rich spice notes that reflect both the Caribbean and Scottish roots of the blend, this creation deserved a fully tailored packaging solution.

With the expertise of Launch Packaging Design and United Creatives, we helped transform their production ready 2D & 3D drawings into a remarkable glass bottle, meticulously manufactured to perfection.

The contemporary touch comes alive through a mesmerising psychedelic wave pattern embossing. This striking design symbolises the ocean waves and the harmonious blending of ingredients that culminate in this one-of-a-kind rum bottle.  At first glance, the visually appealing bottle reflects the premium quality of Duo Rum.

Its use of glass –the most sustainable packaging material – aligns perfectly with BrewDog’s commitment  to the environment.

Adorned with vibrant contrasting colours and a torn die-cut edge running down the centre, the Duo Rum Bottle beautifully represents the duality of Scottish and Caribbean ingredients.

Duo Rum Bottle Details:

• Bespoke Mould
• Bottle Size: 700ml
• Cork Size: 22.5mm
• Colour: Cosmetic Flint
• BrewDog branding Embossed onto the Neck and base